Knowledge is a center piece of our life. Without sufficent knowledge, either in depth or in breadth, we may make wrong decisions or lose opportunities. Based on UNESCO: “A knowledge society generates, processes, shares and makes available to all members of the society knowledge that may be used to improve the human condition.”
A major challenge that most research institutions have faced is the dissemination of knowledge generated by them. Besides websites, journals, and conferences, it seems there exist few channels today for researchers to share their findings and visions with the public.
Academy 2.0 is trying to achieve the goal of building a knowledge society by providing an additional channel that researchers and experts, in all areas of knowledge, can share their knowledge concisely in layman's terms and in a pleasant form.